Wednesday, January 11

It's a Mac World

Not literally, of course, but the appearance of Intel chief Paul Otellini at Steve Job's lovefest yesterday -- wearing a bunny suit no less -- shows why people pay attention to the company. Apple also unveiled an advertising campaign highlighting that Intel's processors have now been "freed" from being "trapped inside PCs -- dull little boxes -- performing dull little tasks." The LATimes thinks the show was a subtle(?) signal to Intel's traditional PC partners that they need to innovate more.