Jiffy Lube - Salon informs us of the modernization efforts underway by K-Y, the "the frumpy aunt of all sex lubes." Step one is a "splashy event at New York's stylish W Hotel in June, featuring designer Patricia Field of Sex and the City wardrobe fame," designed to highlight the many "other" uses of K-Y Jelly. We're also reminded that, "you've seen K-Y at your gyno's office or ultrasound lab, maybe even at your vet's. But did you know that it also works as lip gloss? Hair gel?"

Now tell me, how can you write an article about lube and not mention The Gays? Who better knows about the diverse marketplace of brands available? Anyone care to share an "other" use they've discovered for Elbow Grease?