Martha's New Mag - Troubled domestic diva Martha Stewart has a new magazine at your supermarket checkout counter these days. Everyday Food, is a digest-size journal that aims for a broader audience than the flagship MS Living, and apparently calls for fewer exotic and expensive ingredients. Perhaps most telling of all, Martha's name is only lightly sprinkled throughout the content of the magazine, finally providing a franchise for Martha Stewart Living Omnimedia that doesn't rely entirely on its famous founder.